Competitive intelligence as a mean of providing of enterprise strategy: through foreign experience
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Abstract
Today we have evolution of competitive intelligence that received the features of activity in the sphere of strategic planning and marketing research. On the one of these stages of business development different companies widely started to implement strategic planning in its activity. Important components of this process are analysis of competitors, consumers and delivers. But the main part of companies is not ready to collect and make analysis of information on the systematic and routine base. And researching activity and planning are separate processes without interaction
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