Main Article Content



The article is devoted to issues of digital management in the conditions of industrial enterprises innovative development. The problems of management in the conditions of the “digital economy” are considered, as well as directions of development for their elimination. A new understanding of the “digital management” category essence is proposed. The advantages of effective use of digital management are determined. The role of managers in digital management structures is highlighted and the basis of requirements is outlined. A system of digital competencies was formed for the managers of the enterprise in the context of its innovative development. Emphasis is placed on the necessity and expediency of introducing managers’ accurate (calculation) work methods, formation and development of a social system (enterprise) functioning parametric model in an active environment for the creation of appropriate tools and methods. A structural model of an innovative enterprise digital transformation has been developed.

Article Details



Zhang, C., Chen, Y., Chen, H., Chong, D. (2021). Industry 4.0 and its Implementation: a Review. Information Systems Frontiers. Doi: 10.1007/s10796-021-10153-5. Retrieved from:

Schwab, K. (2016). The future of jobs. Employment. World Economic Forum report. Retrieved from: https://www.

Dienу, K. (n.d.). The Ultimate Guide to Digital Management. CallSource. Retrieved from:

Sahu, S. (2022). What is digital management. Quora. Retrieved from:

Hughes, J. (2019). Why Study Digital Management. KeyStone Masterstudies. Retrieved from:

Kovtunenko, K. (2020). Digital management: problems and prospects. Business Inform, 6. Retrieved from: [in Ukr.].

Baranov, V. V. (2021). Digital management as an inte-gral component of the digital economy. Pryazovsky Economic Bulletin, 1 (24), 57–62. Doi: Retrieved from: [in Ukr.].

Melnyk, V. (2019). Conceptualization of digital management as a realizationand expression of creativity of education and personality. New paradigm, 134. Retrieved from: [in Ukr.].

Ostrovska, H. Y., Maliuta, L. Ya, Sherstiuk, R. Р, &Yasinetska, I. А. (2020). Development of intellectual potential at systematic paradigm of knowledge management. Naukovyi Visnyk Natsionalnoho Hirnychoho Universytetu, (4), 171–178. DOI:

Netreba, M., Shybirina, S., Korolenko, O. (2022). Digital management as a mechanism for efficiency of business structures. Scientific perspectives, 5 (23). DOI: 10.52058/2708-7530-2022-5(23)-246-258. [in Ukr.].

Zhang, C., Chen, Y., Chen, H., Chong, D. (2021). Industry 4.0 and its Implementation: a Review. Information Systems Frontiers. DOI: 10.1007/s10796-021-10153-5.

Ostrovska, H. Y., Strutynska, I. V., Sherstiuk, R. Р. Pietukhova, О. M. & Yasinetska I. А. (2023). Development of collective intelligence in the enterprises’ digital transformation. Naukovyi Visnyk Natsionalnoho Hirnychoho Universytetu, 2, 157–163. DOI:

Demil B., Lecocq X., Warnier W. (2018). Business model thinking, business ecosystems and platforms: The new perspective on the environment of the organization. Management, 21, 4, 1213–1228. Doi:10.3917/mana.214.1213.